Home » January 31st, 2012 Entries posted on “January, 2012”

Social Media Content Strategy Cheat Sheet for Housing Professionals

Social Tips3

We are living in the social media age of instant gratification.  Everywhere we turn whether it’s Facebook, Google or our best friends blog; answers to our most pressing questions have never been more readily available.  The Internet has become our go-to resource for content, but wading through the muck can be a challenge.   As [...]

January 31st, 2012 | Posted in Archive,Articles,Blog,Featured,Online Lead Gen,social media | Read More »

GSEs Betting Against Embattled Homeowners

Fannie Freddie

Government-sponsored enterprises (GSEs) such as Fannie Mae and Freddie Mac are chartered for the purpose of advancing the economy by ensuring the smooth and transparent flow of credit between borrowers and lenders. Home ownership has always been a strong aspect of the American dream, and both Fannie and Freddie essentially exist to keep the dream [...]

January 31st, 2012 | Posted in Archive,Blog,Breaking News,Politics | Read More »

Freddie Mac Flap Highlights Policy Failure

Moody's Analytics, Moody's, home sales, progess in housing, home values, house prices, consumer confidence, existing home sales

By Celia Chen, senior director, and Cristian deRitis director, Moody’s Analytics   Press accounts this week charge Freddie Mac with a conflict of interest that penalizes struggling U.S. homeowners and retards the recovery of the housing market. The ostensible revelations actually come as little surprise, but they do highlight the ambiguous status of Freddie and [...]

January 31st, 2012 | Posted in Archive,Blog,Breaking News,Featured | Read More »

Bend Realtor Goal: Meet Face-To-Face With 1400 Central Oregon Real Estate Agents

ideas2

Bend Oregon Realtor Is Well Known For His “Outside The Box” Way Of Thinking Bend, OR:   For Jim Mazziotti, the principal managing broker and franchise owner of EXIT Realty Bend, working “outside the box” is common place.  Back in 2000, when Mazziotti lived in a small rural community in Iowa, he was one of the [...]

January 31st, 2012 | Posted in Archive,Blog | Read More »

Appraisal Institute Announces Support for New Solar Valuation Form

Solar Powered Homes

CHICAGO (Jan. 31, 2012) – The Appraisal Institute, the nation’s largest professional association of real estate appraisers, today announced its support for a new tool that will assist appraisers and others seeking to establish the value of a property’s solar-powered features. The spreadsheet was developed by Solar Power Electric and Sandia National Laboratories.   “We [...]

January 31st, 2012 | Posted in Appraiser Shout Out,Archive,Breaking News | Read More »

US Gov to Release 200,000 Foreclosed Homes as Rentals

Gov Rentals

(SOURCE BLOOMBERG) Private equity firms are jumping into distressed housing as the U.S. government plans to market 200,000 foreclosed homes as rentals to speed up the economic recovery. GTIS Partners will spend $1 billion by 2016 acquiring single-family homes to manage as rentals, Thomas Shapiro, the fund’s founder said. That followed announcements this month that [...]

January 31st, 2012 | Posted in Archive,Blog,Breaking News,Politics | Read More »

Web 2.0 Marketing Secrets for Mortgage Pros

web 2.0

Secret #1: Position yourself to ride the Facebook wave! (first of a five part series) Chances are you have probably heard the buzz about social media marketing being the “NEXT BIG THING,” yet many mortgage professionals are still wondering what all the fuss is about.  I can relate. In fact, when I first started hearing [...]

January 28th, 2012 | Posted in Archive,Articles,Featured,Online Lead Gen,social media | Read More »

Branching Out: 5 Must-Haves for Mortgage Divisions During Expansion

Giant Hand Picking up

Like most mid-tiered mortgage operations, you have probably toyed with the idea of opening additional branches to better serve your customers’ needs.  It’s important that your loan operation’s expansion is efficient in order to continue providing your customers the convenience and service they have come to expect from you.  Efficient expansion means you can feel [...]

January 28th, 2012 | Posted in Archive,Articles | Read More »

Are You Just Communicating or Are You Connecting?

You are here

Recently I was sorting through my database of more than 1,000 “contacts,” and made a surprising discovery. Sure, I am communicating with a thousand people, but outside of my family and friends, I am not really connecting or fostering many real relationships at all. My client relationships are “a mile wide and an inch deep” [...]

January 28th, 2012 | Posted in Archive,Articles,Blog | Read More »

Five Forbidden Words for Mortgage Professionals

win lose

AN ADMISSION   It really galls me to no end that I have to admit that someone had a good idea before me, but it happened. …Ok, it happened. George Carlin, back in 1973 (I looked it up) came up with his “Seven words you can’t say on television” routine as part of an album [...]

January 28th, 2012 | Posted in Archive,Articles,Featured | Read More »

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